Monday, May 26, 2014

Design week in Milan

Design week in Milan "Salone Internazionale del Mobile" held in April every year.

This year was not an exception, a seemingly infinite variety of furniture, lighting, interior products, and home ranging.
The exhibition boasted an abundant dialog between commercial and innovative, artistic and functional, covering many approaches in contemporary design.
I especially like the new wallpaper line by "Studio Job".

The wallpaper by "Studio Job" made me rethink the whole concept of the wallpaper.
The put aside the furniture and space accessories, made the wallpaper new focal point.


    Model Alt Deutsch 

Any solid colored piece of furniture might work well with this wallpaper. In this case the yellow sofas provide us with some nice contrast. 
Black and white wallpaper always works for me. I love this color scheme the most, and a clever choice by the designer gives a feeling that the cabinet is floating. I would personally go for another sofa that gives the same feeling as the cabinet, but that’s just me.


    Model Withered flowers


So how did they do it?
The studio’s founders, Job Smeets and Nynke Tynagel, produced a post-modern design collection by digging in their archives for used drawings, icons, images, and patterns in order to create surfaces nine meters long while avoiding the characteristic circular pattern of many standard wallpaper design. I don't use wallpaper in my designs, but in this case I could see myself using this wallpaper as an artistic statement. It is available in rolls of 9 * 0.49 meters.